Indian Ethos & Ethics December 2026 Solved Assignment

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Indian Ethos & Ethics

Q1 Harmony Innovations, a rapidly growing Indian technology start-up, is under pressure from global investors to increase profits, expand rapidly, and adopt aggressive marketing practices. However, its founder and employees want to preserve the company’s Indian ethos, focusing on ethical conduct, employee well-being, social responsibility, and positive community relationships.

Using the Purusarthas framework (Dharma, Artha, Kama and Moksha), explain how Harmony Innovations can balance business growth and profitability with ethical conduct and holistic well-being. Suggest suitable actions the company can take to respond to investor pressure while preserving its purpose-driven culture and ensuring long-term sustainable success.

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Q2 (A)  Grameen Organics, a social enterprise in Odisha, follows the Indian concept of “business as yajna”, treating business as a contribution to the welfare of all stakeholders. It provides fair wages to farmers, maintains product traceability, reinvests profits in the community, and gives importance to environmental responsibility.

However, increasing competition is putting pressure on the company to reduce some of these standards and focus more on short-term profits.

Evaluate whether Grameen Organics should maintain its yajna-based approach or compromise some of its dharmic values to improve short-term profitability.

 

Q2 (B)  An Indian family-owned manufacturing company has three generations working together. The senior generation prefers collective decision-making based on respect, relationships and family values, while younger managers prefer individual, data-driven decisions based on modern business practices. The difference has started affecting trust, communication and productivity.

Evaluate the two approaches to decision-making and determine how the company should combine them for long-term success.

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